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Vodafone - Digital florist campaing in Romania
The people that want to send flowers can send them anywhere in the country by scanning the QR codes in the digital flower shop in Victoriei station, using their mobile phones or tablets. People that don’t travel by Subway or aren’t living in Bucharest can access directly the website www.florariadigitala.ro. The flower shop makes available 10 types of bouquets, that can be ordered from any telecom network and have costs that start from Euro 7 (no VAT), by filling in a standard form that demands for recipient’s data (name, surname, complete address). Vodafone clients will have special discounts. The flowers will be paid via SMS and will appear directly in the invoice for subscribers or will be taken off the prepaid credit. The delivery will be made in max. 24hrs from the moment when the order is received, anywhere in the country. Flowers price also include the transport.
The project was developed by Vodafone Romania in partnership with Floridelux.ro and Metrorex, with support from McCann Erickson Romania.
Lions Dens (Shark Tank Romania) - FlorideLux.ro
I participated in Romanian version of SharkTank, 1st edition, with my Business FlorideLux.ro. We were able to get a promised investment of 300 000 EUROS for 30% of our company.
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I am involved, I like to help my brands grow and I like to understand everything related to my business…